News — Sustainable Fashion

What does Vivify Textiles and its Sister Company PHOENXT do in Circularity?

What does Vivify Textiles and its Sister Company PHOENXT do in Circularity?

- Credit to Lauren Lamar At the end of last month, a handful of virtual industry events and conferences focused heavily on what “circularity” means in terms of production and design. By definition, the word means a state of “constantly returning to the same point.” What could this possibly mean for brands who must always follow the trends and keep up with their customers? The Ellen MacArthur Foundation clarifies this for us by defining it as “designing out waste and pollution, keeping products and materials in use, and regenerating natural systems.” In short, circularity and the concept of the circular economy...

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Unique Ideas to help Families Celebrate Easter during the Coronavirus Pandemic

Unique Ideas to help Families Celebrate Easter during the Coronavirus Pandemic

We pray that the coronavirus (COVID-19) will be under control so we can all be together with our family just in time for Easter. However, we must prepare now in case we aren’t able to have Spring celebrations, Easter Egg Hunts, and Worship with children and their families. Here are a few unique ideas and resources to help equip families to celebrate Easter.   “The Jelly Bean Prayer”          Send an email “The Jelly Bean Prayer” with a designated color jelly beans             to each family member for each and everyone to enjoy.   Zoom Party with...

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What is Zurich doing for Circular Economy?

Posted by Cecille Tabuena on

Earlier last November, our founder Edwina has received an invitation to be part of the guest panelist to discuss Circular Economy as a key topic in Zurich and see what the industry is doing in Switzerland in general for making fashion circular.    The event was indeed very insightful because Good Brand Guru invited big brands such as Patagonia, VF Corporation, Nudie Jeans, Calidas, Wolford and C&A Foundation in the event. And because our founder is a believer of this topic, our sister company, PHOENXT (www.phoenxt.com), also got to glory from this event. This event gathered more than 50 fashion...

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Is coloured cotton sustainable?

Is coloured cotton sustainable?
What is Coloured cotton? Coloured Cotton is a type of naturally grown cotton which has been genetically modified with colour. And when it comes to our standard weave and dye process, since it comes with colour, there is no extra water and chemical dye needed in the latter production. Hence this is definitely a zero pollutant type of fibre.

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How many plastic bottles can you save?

How many plastic bottles can you save?

  Plastic pollution is an undeniable problem because this is something we can obviously see and measure. Reducing plastic waste can help lessen trash that goes to landfill, lessen wildlife hazards, especially at sea and reduce the use of limited fossil fuel. Instead of throwing away PET bottles to landfill, we turn them into something useful - like fabrics!Let's see how many plastic bottles are used to make one roll of fabric. In a gist, we need to know the weight of the fabric roll and compare it to the weight of the plastic bottles. We need to consider the...

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